Multilingual Web Usability Testing - A MUST Methodology
نویسندگان
چکیده
Online marketers and retailers provide websites in various languages through translation in order to penetrate into local markets. Translation causes issues in terms of ease of navigation for the user and hence affecting the usability of these websites. Usability testing is a technique to refine the website by tracing problems in it, with the help of experiments, involving real users. The standard structure of usability testing becomes very rigorous in multilingual scenario and does not offer clear insights for evaluating multilingual websites. We attempt to develop an approach towards multilingual web usability evaluation and provide a perspective that reduces the level of abstraction in multilingual usability testing scenario. We term our paradigm of Multilingual Usability Testing as MUST.
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